Job Description

Graphic Design

  • Conceptualize and generate high quality, creative and informative content for a variety of media platforms including print, website, digital or social media and video assets
  • Ability to create or incorporate illustrations, pictures, infographics etc. to reflect the desired theme and tone of the communications
  • Create and maintain communication collateral across various media channels – Videos / EDM / Website / LinkedIn/ / FB / YouTube / Instagram / Telegram

Build brand and raise awareness of IIE’s programmes

  • Key liaison between MarComms and Programme teams to stay updated on new products and features, and ensure brand consistency
  • Work closely with student leaders of the programme to provide marketing direction and support

Develop and execute digital marketing and social media strategies and campaigns

  • Promote online presence and deliver value proposition through the use of various digital marketing channels and platforms
  • Develop implementation plans based on digital strategy campaigns, including developing budget for each digital channel and platform
  • Analyze and review post campaign and provide recommendations for improvement
  • Develop processes to create a seamless online presence and engagement over web, social, mobile and other digital platforms for IIE
  • Review and analyze customer behaviours, interests and demographics based on network data

The successful candidate should have/be:

  • Diploma or Degree in Digital Media Design or Marketing Communications or related fields
  • 3-5 years of relevant working experience

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