SICC | Singapore International Chamber Of Commerce | Raffles Quay – The voice of international business in Singapore
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11 JULY 2023  |  ISSUE 461

Dear Members and Friends

One of the first things overseas visitors say about Singapore is it is so clean. We are so lucky to live in a planned city where cleanliness and greenery are appreciated.

However, those of us who live here full time know in many ways we are not so much a clean city as a cleaned city. This is all down to a veritable army of cleaners who tidy up after the less considerate of us. At current levels, this practice is not sustainable either in terms of behaviour, costs or manpower. We all need to step up.

25 April 2021 was the inaugural SG Clean Day designed to enforce the message if we want a clean and green Singapore we all have to do our part. That’s what civic mindedness means: consideration for our common spaces which are there for everyone to enjoy and consideration for others.

The SG Clean Day is now held quarterly. Cleaning at selected common spaces such as dormitories, public parks, gardens, park connectors, reservoirs, malls, public transport nodes and housing estates across 17 towns will cease on this day. This is to demonstrate how much litter we accumulate and how much we owe our cleaners. It is also a day on which we are reminded of our personal and collective responsibility to keep common spaces like our estates, beaches and parks clean.

The next SG Clean Day will take place on 30 July 2023. This is a great opportunity for you to organize a clean-up with your family, friends and colleagues at one of the neighbourhoods or beaches.

Let’s all work towards a sustainable, clean Singapore by increasing the practice of civic mindedness, by leading by example and by always thinking of others before ourselves. That way we will achieve a better environment and society for all of us to live in. More information on this opportunity to make a difference can be found via this link:

Have a purposeful and productive week ahead.

Yours faithfully
Victor Mills
Chief Executive

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